Press Release


SCALA – The Ultimate SL Model Agency and Academy

Written by Prisilla S. Avro
January 6, 2014

Second Life® – Seashell Dench and Kryptonia Paperdoll are announcing the creation of SCALA™ Models and SCALA™ Models Academy.

Dench and Paperdoll describe SCALA as a new beginning, bringing the best of two worlds together…a merging of their past experience with the creation of a new vision of Second Life’s modeling’s future.  They both have been active in the SL fashion community for well over seven years.  They have trained SL models for a large portion of that time, Paperdoll being one of the most tenured runway instructors on the grid.

“SCALA means the filling of a void for all SL models,” remarked Dench, “by providing a quality agency and academy headed by an experienced and reputable staff.  A staff that is trustworthy and reliable, a staff that will properly represent and monetarily compensate the models who become a part of the SCALA family.”

SCALA management is composed of residents that are no strangers to the SL fashion scene, who bring their experience and know how to this new venture that is the future of SL modeling.  SCALA plans on advancing SL modeling by providing the support and training to models to successfully market themselves as a brand.

SCALA strives to be fashion forward and on the cutting edge to always stay ahead of,  not only fashion trends,  but also  the inworld modeling scene – that is changing at a very fast pace.

SCALA Models Academy will be hosting a Presentation Day on Wednesday, January 8 at 1pm slt and again at 5pm slt to answer questions of those interested in furthering their modeling skills via training.

SCALA Models is presently inviting models to join the agency and will soon be holding a public casting.  Any interested residents should join the SCALA-SL group (listed below) to keep abreast of the latest information for both divisions of SCALA. The location of Presentation Day will be disclosed via the SCALA-SL group.

SCALA-SL Inworld Group (to join group, paste this into your Local Chat)

on Facebook:


SCALA Management Staff:
Seashell Dench

Kryptonia Paperdoll

SCALA Academy Staff:

Kryptonia Paperdoll, Director

Seashell Dench, Instructor

Zaara123, Instructor


SCALA-SL – 2014 ©
Press Release

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